NEW Email Requirements from Google & Yahoo (Feb 2024)

Starting in February 2024, both Google and Yahoo have set higher security and authentication requirements for those who send email from their own domain. Here’s what you need to know to stay compliant. Check your email domain with EasyDMARC here:

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Video Timestamps
0:00 – New Google & Yahoo Email Requirements
1:29 – Understanding Email Security as a Door Lock
2:27 – SPF, DKIM & DMARC explained
3:22 – Email Security Baby Steps
4:05 – How to Analyze & Secure Email Domains
6:13 – Risks if you DON’T Make These Changes
7:02 – Using EasyDMARC for better email deliverability

Google and Yahoo have announced new requirements for email senders including the need to authenticate your domain, have one-click unsubscribe links and to limit the spam rate.

All of this is meant to reduce the amount of spam and phishing emails that get sent every day, but this will require some changes for those who their own domain to send email.

Here’s what you need to know about this new requirement. And if you need a partner to help you with it, I recommend and use EasyDMARC:

#emailmarketing #emailsecurity #smallbusinesstips @easydmarc

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